So the new podcast will debut in the next couple of weeks. One of my goals is to have a good number of people who listen. I'm doing the daily blog posts as part of getting more listeners and followers. But I'm not really sure how to draw more people in.
I looked at the blogs that I read regularly, and they fall into 2 broad categories: blogs I started reading because of the content, and blogs I started reading because of the person writing them. Of course, they all fit both categories to a certain degree, but it follows that if I want people to read this blog I need to fit those categories for other people.
The author-oriented blogs are mostly from well-known people (like Stephan Pastis or Neil Gaiman). They write about what's going on in their lives. They're interesting and funny. But, to be honest, if I had never heard of Stephan Pastis, I probably wouldn't have started following him online.
The content-oriented blogs can be summed up pretty easily. Cake Wrecks, for example, shows what happens when cake decorators fail. The Comics Curmudgeon has daily snark about newspaper comics. It doesn't matter if I've never heard of the person writing the blog, because I like what they write about.
I'm not well-known enough to sell the blog because of who I am. I need a gimmick. Still trying to think of one (suggestions are welcome).